Forget about business hours and post on Sundays

I bet you don’t post content on LinkedIn on Sundays, do you. But chances are, you sometimes if not often, peruse LinkedIn and consume content on Sundays. Am I right? The common and popular advice about LinkedIn Updates is to post them on Tuesdays, Wednesdays and Thursdays and definitely avoid weekends. But why do you want to be like everyone else? And what makes the … Continue reading Forget about business hours and post on Sundays

LinkedIn Pods Equal Manufactured Engagement

I learned something new last week. For all of my years working in social media, I was unaware of the existence and prevalence of LinkedIn Engagement Pods, and now that I am aware of them, I almost wish I wasn’t. Of course people game the system. Any system. That part isn’t new. And there’s nothing wrong with trying to figure out an algorithm to some … Continue reading LinkedIn Pods Equal Manufactured Engagement

Beware the mind-controlling algorithm

Beware the mind-controlling algorithm. When it comes to professional growth and development, allow me to urge you not to depend solely on algorithms developed by your favorite social media platforms of choice. Even if these algorithms are rooted in your previous behavior and seemingly provide you with an acceptable amount of content that piques your interest, and keeps you adequately informed, I find it dangerous. … Continue reading Beware the mind-controlling algorithm

Keep writing cover letters

I saw a post on LinkedIn yesterday stating that cover letters are a waste of time. I absolutely disagree. Given that we are living in an era of companies regularly “ghosting” applicants and even some who have already gone through the interview process, things are beyond frustrating for job seekers. But shortchanging yourself is not the answer. Taking shortcuts doesn’t work, and as I’ve said … Continue reading Keep writing cover letters

Stop being so critical and let people make a living

I’ve made it a point not to take issue with anyone trying to sell me something, even if I don’t want or need it right now, or ever.I recognize that people need to sell to live, survive and take care of themselves and their families. Heck, so do I. I am encouraging people to stop blasting others for trying to make a living. Use the … Continue reading Stop being so critical and let people make a living

Starting a New Community? Think Hard About What You’re Asking

Wait. Now you want me to come join and participate in your new Facebook group? I already listen to your podcast or read your newsletter. Isn’t that enough? Don’t you know how pressed I am for time? It’s hard enough to be committed to you and all the others on a single channel even though I value what you’re creating, so I don’t think I … Continue reading Starting a New Community? Think Hard About What You’re Asking

What do people say about you behind your back?

In interviews, I don’t ask people what their weaknesses are. I always ask: “What do people say about you behind your back?” Every single time, the person has told me they’d never been asked that before. It creates an excellent conversation, and I tell them what people say about me. I think you always know. If not, you should. Self-awareness is a beautiful thing. But … Continue reading What do people say about you behind your back?