I learned something new last week. For all of my years working in social media, I was unaware of the existence and prevalence of LinkedIn Engagement Pods, and now that I am aware of them, I almost wish I wasn’t. Of course people game the system. Any system. That part isn’t new. And there’s nothing wrong with trying to figure out an algorithm to some … Continue reading LinkedIn Pods Equal Manufactured Engagement
When you are trusted and even sought out to create, become or enhance the voice of a brand and engage their communities via social media to help meet business goals, it is definitely an honor, but it’s more so a huge responsibility. When I look at the five brands I actively work within this capacity, right now – I’m grateful for their trust and the … Continue reading The responsibility of trust
Be mindful of the way you criticize others in this unprecedented time. You are not walking in their shoes. Continue reading Live and let live. It's THEIR prerogative
